Tourism Generates Revenue To Support A Better San Diego
Transient Occupancy Tax (TOT) set a record of $251 million in FY 2019, with SDTMD contractors directly contributing to an estimated $86 million in collections.
TOT grew an average of 9 percent annually between FY 2014 – FY 2019.
TOT is the third largest source of City tax collections.
TOT funds essential city services to improve quality of life in San Diego.
Tourism Creates Jobs
182,600* people employed by tourism, down just 6% from pre-pandemic levels.
*2021 calendar year, San Diego County
Tourism workers live in every San Diego City district.
Tourism Contributes to San Diego’s Economy
Tourism delivered $11.6 billion in visitor spending in 2019.
This spending supports many San Diego businesses.