Established in 2008, San Diego Tourism Marketing District (SDTMD) is a Tourism Improvement District serving all areas within the City of San Diego. A non-profit, mutual-benefit corporation, SDTMD focuses on increasing and improving lodging room night consumption in the City of San Diego to support tourism growth and development in the region. Lodging businesses with 70 rooms or more located in the City of San Diego are assessed a fee on each room night. SDTMD uses these dollars to fund programs, services and special events that will deliver room night sales to its assessed members. Working together through SDTMD, the member lodging businesses create strong, measurable results in attracting tourism activity, increasing overnight stays and increasing San Diego’s tourism market share.
Note: For the period January 1, 2013 through August 31, 2016, the TMD assessment was levied on all lodging properties. Effective September 1, 2016, the TMD assessment was officially amended to be applicable only to lodging businesses with 70 or more rooms. Modified returns are now available.